QUICK GUIDELINES

FOR SPONSORS

PROMOTING OUR PARTNERSHIP THE RIGHT WAY

Thank you for partnering with the Ipswich Jets. These quick guidelines will help you represent our partnership consistently and professionally across your communications. For full brand guidelines, please refer to the Ipswich Jets Brand Guidelines document.

1

USING OUR LOGO

Please only use the official Ipswich Jets logos supplied. Do not use old logos, AI generated logos, or logos taken from websites and edited.

APPROVED LOGOS

Primary Logo
(Full Colour)

Monochrome Logo
(Black or White)

Pink Logo
(For specific initiatives only. Please seek prior approval)

MINIMUM SIZE

Minimum width: 60mm

Clear Space: Equal to the width of the “S” in the Jets logo.

INCORRECT LOGO USAGE



Do not stretch or distort



Do not change colours



Do not add shadows



Do not skew or rotate



Do not crop or cut off



Do not use AI generated logos

2

BRANDED COLOURS

Print: CMYK (PDF or EPS) – Digital: RGB or HEX (PNG, JPG or SVG).

PRIMARY

C83 M44 Y80 K44
R32 G78 B55
#204E37

C0 M0 Y0 K0
R255 G255 B255
#FFFFFF

SECONDARY

C48 M0 Y33 K57
R57 G109 B73
#396D49

C60 M0 Y31 K44
R58 G144 B99
#3A9063

C18 M0 Y13 K46
R112 G137 B119
#708977

TERTIARY

C0 M0 Y0 K100
R0 G0 B0
#000000

C0 M13 Y72 K12
R225 G195 B64
#E1C340

3

GRADIENT COLOURS

Approved Ipswich Jets gradients can be used across print and digital materials to add depth and visual interest while maintaining brand consistency.

#204E37 → #3B824D

#3A9063 → #000000

#708977 → #286244

#FFFFFF → #708977

Note: Gradients are optional but should only be used where they enhance the design and maintain clear readability. Always use the approved colour combinations shown.

4

TYPOGRAPHY

Use the approved Ipswich Jets typefaces when creating content that features our brand.

CORE

Montserrat

Thin

ExtraLight

Light

Regular

Medium

SemiBold

Bold

ExtraBold

Black

DECORATIVE

HAVE HEART TWO

5

CORRECT TEAM NAMES

Please refer to the correct naming conventions when referencing Ipswich Jets teams in your communications.

TEAM / COMPETITION		CORRECT NAME TO USE
Hostplus Cup	(Men)	iCare Group Australia Hostplus Cup
BMD Women’s	(Women)	University of Southern Queensland BMD Women
Mal Meninga Cup	(U19 Boys)	TBC – Mal Meninga Cup Under 19 Boys
Cyril Connell Cup	(U17 Boys)	Purple Bunny Marketing Cyril Connell Cup Under 17 Boys
Harvey Norman	(U19 Girls)	QLD Law Group Harvey Norman Under 19 Girls
Netball	(Sapphire Series)	iCare Group Australia Ipswich Jets Netball Club Sapphire Series
Netball	(Ruby Series)	iCare Group Australia Ipswich Jets Netball Club Ruby Series

Note: When creating promotional content, ensure relevant sponsors are correctly named, tagged and acknowledged. Where applicable, sponsor logos should appear alongside the Ipswich Jets logo, separated by a dividing line.

6

USING IMAGERY

Please use current, high-quality images of Ipswich Jets players, teams and official playing kits. Do not use photos of former players, old kits or outdated imagery.

USE CURRENT IMAGERY

Current Players

Current Playing Kits

DO NOT USE

Old players, old kits or outdated imagery

7

SOCIAL MEDIA & CONTENT SHARING

To ensure a consistent and coordinated message, please follow the process below when creating and sharing content about the Ipswich Jets.

CONTENT SHARING AND ANNOUNCEMENTS

To ensure coordinated announcements and consistent messaging, the Ipswich Jets must publish official game and partnership content first.

Wait for the Jets: Do not publish announcements before the Jets have shared their official content.
Share & Collaborate: Once published, partners are encouraged to repost, share or collaborate on official Jets content.
Tag the Jets: Tag the official Ipswich Jets accounts in relevant posts to increase reach and engagement.
Coordinate Content: Any additional promotional posts should be approved by the Jets before publication.

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